How do you identify, select and define the right Product Strategy? How do you connect it to execution and align the entire company towards the same goals? Making great products is hard. Interdisciplinary teams must discover and deliver the right solutions to delight customers while creating a sustainable business model. But that is not enough to succeed. Product Leaders must play a critical role: they must identify the problems and opportunities most crucial to delight customers while creating a sustainable business. They must also align teams toward them. But how? How do you come up with the right insights and select the most promising opportunities? How does a successful product strategy look? Who has to define it? How do you focus product teams and the entire organization in the same direction?Buy bookAdd calendar event
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